Universum skips 2021 study: Hong Kong university students value most lucrative future compensation;Two KeQi Google and Apple as an attractive employer

Universum skips 2021The research survey:Hong Kong university students value most "lucrative future pay";GoogleandAppletwobigKeQi as an attractive employer

• GoogleandAppleAs business, science, and engineering and natureITStudents of the most attractive employer song in your heart3position;
  For engineering and science students, the government of Hong Kong's most attractive employer for seven consecutive years
• Pfizer inc.,Ernst &young and sun hung kai properties in the ideal employers list ranking jumped, respectively25to63A rank
• Based on the new champions league because of the outbreak, in the importance of work-life balance2021In lower
• If their gender pay gap to expand, female students expect to pay was lower than those of male students13%

Global leader in the field of employer brand Universum skips and share its annual global talent investigation the results obtained in Hong Kong survey to assess the Hong Kong companies and institutions in the recruitment market employers attractive levels.

Technology giant Google to maintain a leading position in the business and IT students ideal employer, and the government of Hong Kong, continue to gain engineering students considered to be the preferred employer.Business, engineering and IT students consistently rated Apple as the top three of the most attractive employer.

Ernst & young, Pfizer and sun hung kai properties in the ideal employers list ranking jumped

"For the future career with good qualifications" and "professional training and development opportunities" is approved by the employer is a favourite of Hong Kong students qualities, ernst & young, Pfizer and sun hung kai properties, ranking jumped sharply.Student ratings of ernst &young's ranking by larger, IT for the 17th rose (63), and business life is due to "clear promotion", be rated as seventh rise (10).Engineering students of higher pharmaceutical factory evaluation, make Pfizer jumped to rank seventh rise (43).Pharma giant deep favor students, it seems that with its business growth during the outbreak of the new champions league and exposure, the survey found students awareness of Pfizer rose from 42% to 84%, more than double that of last year.

Job security and salary as the top priorityWork life balance orientation for times

This year, according to a study by the Hong Kong students think "lucrative future pay" is the most important.Over the past two years, "a friendly working environment" was the first condition of students surveyed, but the students more emphasis "job security" this year, its ranking from the ninth to sixth.In contrast, a significant reduction in the importance of work life balance, down from last year's second to the seventh this year.

Universum skips Asia Pacific managing director Mike Parsons said: "our results show that this year, Hong Kong young talent employment factor, unlike in previous years, even if they have other factors, but the present attach more importance to job security and future salary. The market prospect of epidemic situation unclear, also full of unknown, the pursuit of safe is expected. Workplace culture aspects, such as a friendly working environment is still a key factor, but can imagine as a distance office culture increasingly popular, job searching talents won't see it as a key consideration. If employers want success won the young talent, we must clearly understand their competitors and see what can attract the target talents, to find their own competitive advantage, and then develop appropriate corporate brand strategy."

Mike Parsons added: "the survey also showed that if employers to attract college students, we must focus on social media ink 3 points: training and development opportunities, compensation and benefits, opportunities for advancement. Business/commerce, engineering/science and IT disciplines students agree that Google and Apple are on social media the most attracting students five big employers."

Investigation of other highlights include: nearly 70% of the students are interested in a distance jobs, but 44% of the students fear of isolation, miss social contact with my colleagues.

Business students have the highest salary expectations

The average forecast of college students in Hong Kong a salary of hk $254375.Although market affected by the outbreak, but business students still higher expectations of pay, an average annual salary of hk $247523 (a 1% rise in 2020), for many of subjects in the highest.Instead, IT subjects with age and other engineering and science, respectively will be expected salary slashed to hk $225407 (down 18% in 2020) and hk $246060 (2020), down 11%.

Engineering gender pay gap is narrowing

Business and IT disciplines in the gender pay gap were expanded to 19% (from 15% in 2020) and 11% (from 7% in 2020).Engineering and science is the only gender pay gap narrowed subject (down from 14% in 2020 to 8% in 2021), the main reason is the subject of male respondents expected salary from hk $300000 to hk $270000, or about ten percent.